by Timothy Martell on August 27, 2010
In the last article we discussed how to use a blog as part of your search engine optimization strategy. Unlike a blog, a community forum is a discussion board. Here you will find members and moderators engaging by posting questions and answers and generally discussing common problems. Forums encourage your users to come back again and again by facilitating interaction and sharing of information. [click to continue…]
by Timothy Martell on August 24, 2010
Forming an online community like a blog or forum on your website is one of the best ways to ensure that you have fresh content, as well as establishing your site as an authority within the endeavor which it represents. Search engines prefer sites that are frequently updated over sites with stagnant content or that contain less frequently updated content. Starting a community is easy and is generally very inexpensive and in some cases – even free! [click to continue…]
by Timothy Martell on July 28, 2010
If you get why the title is what it is, then you’re a natural. But if you’re scratching your head thinking, “WTF does this have to do with anything?” then you’ve come to the right place! Social Media Marketing is so far a departure from traditional marketing that it bears virtually no resemblance whatsoever! In fact, if you’re “doing” social media it right, you probably actually care about the people you are interacting with – sharing real ideas or feelings; connected… to the community.
If you’ve been in the business world or operated as a marketing professional for more than 4 years, you are probably completely lost with social media. Or, even worse, you think that since you are such an accomplished marketing professional already you can simply apply your vast successful knowledge to social media. WRONG!–> See this 8 second video!
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