by Daniel Hinds on May 22, 2013
When social media first hit the scene, it was pretty much ignored by marketers. After all, why should they care where teenagers go to complain about their parents? They quickly realized their mistake though, and embraced social media as a great avenue to interact with fans. It was the only venue where you could advertise, receive immediate feedback, and then have a complete dialogue with a customer or fan. It started so positive, but it has slipped in recent years. Don’t let your social media automotive marketing get stuck in an ugly rut.
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by Daniel Hinds on May 8, 2013
When you’re in the search engine optimization game, you encounter a lot of distrust wherever you go. People don’t understand SEO, so they treat every interaction like you’re a mechanic in a skeazy shop, telling them their radiator has snake-tubes or something. To be honest, we can’t fault people for feeling this way, because there are so many scammy SEO companies out there.
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by Daniel Hinds on May 7, 2013
We have some exciting news here at Wikimotive today. We’re starting a new podcast channel! It’s going to focus on digital marketing interviews, webinars, and other informative (and hopefully entertaining!) segments. We will be releasing the podcast as both video and audio, so you can watch while you eat lunch or listen while you work. You can find the series over at its newly created home, Podcasts.Wikimotive.com.
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by Zach Billings on May 6, 2013
You know what fuels a lot of SEO? Data. Data is the blood of the industry and good low cost SEO services are like vampires, sucking up all the data they can and using it to power their efforts moving forward. Good news for us, a local SEO industry survey just dropped, and it’s full to the brim with juicy facts and figures for us to digest, so let’s get started.
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by Daniel Hinds on May 3, 2013
This post is for everyone out there who is blogging for business or as part of a Company SEO strategy. When you give advice, are you being an artist, or an intellectual? What’s the difference? Well, as the beautiful image above states:
An intellectual says a simple thing in a hard way. An artist says a hard thing in a simple way.
Here at Wikimotive, we believe that when giving advice, you should always strive to be the artist.
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by Abner Cavalcanti on May 2, 2013
Last week, we released a new eBook called “10 Toxic SEO Techniques.” It was one of the more ambitious projects we’ve taken on and we’re immensely proud of the results. In fact, we’re so proud that we decided to cut the whole thing up and broadcast it out to the world in a brave new format. It’s not quite an infographic…it’s more of an informational poster, but it’s both easily sharable and easily readable. Here at Wikimotive, we love to help out with SEO for small business and large, so hopefully this graphic does you some good!
Check out the graphic below:
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by Timothy Martell on May 1, 2013
There has been a lot of buzz surrounding what could possibly be dubbed “The Cars.com Debacle of 2013.” I know, understatement of the year, right? In usual dealer advocate fashion, Jim Ziegler has brought to light a shockingly bad business practice recently instituted by the automotive marketing juggernaut, a practice that could have profound negative effects on all cars.com customers. On the other side of the debate is Brian Pasch, advocating that all should be forgiven because of all the good done for dealers by the cars.com business model. This is quickly developing into a modern day saga of The Good, The Bad and The Ugly (For the sake of this example, we’ll just call cars.com the ugly! After all, they don’t have feelings, right?) But who is in right? Could the answer be none of them? [click to continue…]
