Even to us SEO devotees, many of the inner machinations of Google remain a mystery, and this is exactly the way that Google likes it. They don’t want people gaming their system, so it’s necessary for them to obfuscate it to some degree. They are always giving us a little more though, because they DO want things to be optimized and tracked correctly. The trick is to make sure your small business SEO is always adjusting accordingly. [click to continue…]
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How have you been optimizing your site for Google? If you’re still ranking well after this year’s barrage of updates, you must be doing something right, because Google is notoriously tough on cheaters. For Google there is a fine line between cheating and good small business SEO. The only trouble is that their definition of “cheating” is the only one that matters, and they’re making another algorithm update to crack down on certain sites. [click to continue…]
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Nearly 9 out of 10 small business owners are saying that social media has been helpful to their business. There are even more impressive stats in the same survey that seem almost low. In this article we’ll explain why social media marketing is so important. [click to continue…]
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Have you ever seen a beautifully designed website, one with crisp graphics and a flowing layout, that just didn’t deliver the right information? In the rush to get a site smoothed and polished, small businesses often forget about quality writing. Someone involved hammers out some copy and up it goes. Don’t let this happen to you! [click to continue…]
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Google just recently launched a new awesome service through Webmaster Tools for learning how to make a site that preforms well in Google search results. It’s called Webmaster Academy and it’s a comprehensive guide on how to make your website great and covers everything from how to use Webmaster tools to creating and syndicating content through social media. This guide could definitely help beginners make a better small business SEO strategy. [click to continue…]
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Early this month Google released another string of algorithm updates. About 50 of them to be exact, luckily we have narrowed the field down to only a few that you really should be paying attention to. You may need to adjust your small business SEO strategy so pay attention. [click to continue…]
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With Google planning to crack down on over-optimization with their newest round of algorithm updates SEOs everywhere are scrambling to find out if they will be affected. Rather than speculate and face heavy penalties it is best to play it safe for now and check a few key places on your website to make sure that your small business SEO is on the level. Here are a few things to check to make sure your site isn’t over optimized. [click to continue…]
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