by Timothy Martell on July 10, 2012
Your website could be the most beautiful looking site of all time on the outside, easy to use well designed, and plenty of great engaging content, but how does it look on the inside? All of those things are important to your dealership’s Automotive search engine optimization but sometimes what’s going on behind the scenes can have just as big of an impact. The way your site has been constructed, or coded may not make your site look any better or worse but it can potentially harm your SEO efforts. [click to continue…]
by Timothy Martell on June 12, 2012
Recently Google announced the addition of a mobile ad network to the already accessible and user friendly Adwords platform. This new Mobile ad network is called AdMob and is extremely specialized in mobile device targeting. This means you can tweak your digital marketing strategy to target groups of mobile applications like games, weather, travel, and shopping apps. If you had a certain app in mind for your ad you can also target a specific application. This is a game changer for targeted mobile advertising. [click to continue…]
by Timothy Martell on January 28, 2011
Apparently 54% of businesses are… WRONG! Most are under the impression that letting employees visit social media sites like Facebook and Twitter while at work causes a decrease in productivity. Seems they got it backwards! [click to continue…]
by Timothy Martell on August 29, 2010
I’ve said it many times before and you’ve likely heard it from other sources as well, “Content is King”. If we believe this to be true, then link building also called a backlink is most definitely the queen of seo. The reason you must have more than just quality content is that Google (and other search engines) evaluate both the number and quality of websites that link to your web pages. This is a fundamental component (the foundation upon which the search algorithm is built) of how and why one website ranks over another. [click to continue…]
by Timothy Martell on August 1, 2010
The Website
Oooooh. Sends chills down your spine right? LOL OK so we’re not talking about the most emotionally inspiring topic, but it is quite possibly the most important. A lot of people view the website as the beginning – where it all starts. But really it is quite the opposite. This is where is all ends, if you’re doing it right anyway. Think about it! All your SEO and PPC and Display advertising and Social Media and blogging is all designed to ultimately land the customer to your website. But like all effective professionals we must begin with the end in mind. [click to continue…]
